If you've been paying attention to our pages of late, you've seen a steady stream of grain market commentary designed to help figure out what to do with all those bushels coming out of your fields lately.
Grain marketing information is always a big part of what we do here. When we ask farmers what keeps them up at night -- and we ask that in a lot of ways and through lot of forums -- the No. 1 answer is "be better at my grain (or livestock) marketing."
But this fall, with prices where they are, input costs expected to climb and a lot of uncertainty around China, South American harvest prospects, and global trade issues in general, our DTN market analysts and columnists have really been asking readers to push the pencil, do the homework, don't put off decisions.
This week's Kub's Den column, posted Nov. 17, is a perfect example. If you missed it, you can find it here: https://www.dtnpf.com/….
As only she can, market adviser Elaine Kub walks us through the notion of risk tolerance and asks some critical questions to help us decide when to sell, when to hold, and whether using those shiny grain bins without some price protection might be an especially risky idea this fall.
Kub's thoughts follow on several recent columns from her own fingers as well as recent Todd's Take columns from DTN Lead Analyst Todd Hultman. His most recent piece is found here: https://www.dtnpf.com/….
These pieces add to the daily markets commentary, to markets-specific blogs such as Fundamentally Speaking by Joel Karlin, our Technically Speaking blog by Hultman and others, and by our daily markets videos.
If you are coming to our content via our public, DTNPF.com, website, it pays to follow those spaces regularly as new material comes in.
If you're on the mailing list for our Best of DTN newsletters, which hit email boxes every Saturday morning, you'll also get a second chance to catch up critical content, including marketing columns, that you might have missed. You can find out more about that by clicking the "Join our Community" button on the upper right corner of the DTNPF.com home page.
But if you'll pardon the blatant sales pitch, the simplest way to have all this business-shaping information at your fingertips, whenever you want it, is to be a DTN subscriber. Our MyDTN subscription site, along with our legacy sites and satellite unit service, are the one-stop spots to see all that we're thinking about the markets, and all the things we have thought leading up to this moment in time. And it's all accessible with a click or two.
That subscription also gives access to our proprietary Six Factors (TM) Strategies, which cut through the noise in the marketplace to suggest clear-eyed marketing moves throughout the season.
You can find out more about becoming a subscriber here:
Finally, if you really want the inside scoop on everything DTN, come hang with us in Chicago at the upcoming DTN Ag Summit, Dec. 5-7. If you haven't registered yet, there's still time to get the Early Bird discount and guarantee your spot at agriculture's premier business planning event. Find out more and register at www.dtn.com/agsummit/.
Greg D. Horstmeier can be reached at email@example.com
Follow him on Twitter @greghorstmeier
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