Flickering fireflies are a sure sign of summer, and farming tradition has long held that they also signal the beginning of Western corn rootworm egg hatch.

It's a kind of hard-earned freedom when a cattle producer builds a direct-sales platform. Those who hit the mark are a unique brand. They know buyers will ask questions about their products, and they come prepared with answers. It's proof, in a way, that patience...

Out of sight, out of mind. Roots perform a lot of heavy lifting for crop development, but do they get the attention they deserve? Researchers say no and are taking a fresh look at the mechanisms that influence root development and, in turn, yield.

Tom Ries poured a new concrete floor in a one-time chicken house and, then, just kept going. "It wasn't in terrible shape. But, it needed some work," he says. The result was a compact 690-square-foot shop--simple in many ways--but one that meets Ries's needs for a dry...

Farmland owners with land to rent, meet potential tenants in your area and seal a deal. That is the matchmaking concept behind FarmRenter.com, a new electronic land rental auction system.

If you have a hankering for a sci-fi horror flick this summer, skip the theater and head straight to your soybean field.

You don't usually spend money to cut costs. But that's what JC Henrekin, of Deer Grove, Illinois, has been doing. And the real plus is his cost-cutting investments are also improving yields and bottom line.

Wisconsin growers Rick and Carla Hargrave have taken several steps to stay in business in today's tight-margin environment. These corn growers only invest money toward inputs and capital that are proven return on investment (ROI). "For example, we will not be upgrading...

Del Unger and his son Lance are taking two tacks to make a profit this challenging year. One is to boost yields with better technology. The other is to take advantage of unexpected marketing opportunities.

What pays and what doesn't is key to Ethan Zoerb with today's tight margins. In this environment, test plots play an even bigger role for the data-driven Zoerb as he looks for new ways to sharpen management tools and boost yields. That is as true for new products as it...

Equipment Technologies (ET) introduced a small, self-propelled sprayer that spent three years in development--the Apache AS630.

Compact tractor owners can now purchase a hybrid tire that features industrial tread in the center and agricultural tread on the outside. The new tire is called the Goodyear R14T, which combines the R-4 industrial tire name with the R-1 ag tire name.