Equipment Roundup

Deere's ActiveVision Camera Technology Wins Tech Award

Dan Miller
By  Dan Miller , Progressive Farmer Senior Editor
X Series combines feature artificial intelligence, computer vision, in-field machine-to-machine communication and integrated sensors to improve machinery and harvesting productivity. (Photo courtesy of John Deere)

In this Equipment Roundup, DTN/Progressive Farmer looks at John Deere's award it received for its ActiveVision camera technology on its new X Series combines, and Kinze Manufacturing expands distribution in 18 states.


John Deere announced this week an award in the Robotics category of the 2021 CES Innovation Awards. The awards program, owned by the Consumer Technology Association, recognizes design and engineering in consumer technology products. This is the second, consecutive year that John Deere received the award.

The award comes to Deere by way of its new X Series combines equipped with ActiveVision camera technology. ActiveVision helps farmers see inside the combine's grain tank and observe tailings so they can monitor the condition of harvested grain, right down to individual kernels. This technology is fueled by proprietary algorithms and provides farmers with information to make critical decisions in the moment, and to gather data over time to inform future actions.

"The award recognizes our efforts to build cutting-edge smart machines, systems, and solutions that unlock customer economic value through enhanced precision, automation, speed and efficiency previously not possible," said Jahmy Hindman, chief technology officer for John Deere.

The CES Innovation Awards Robotics category highlights programmable or otherwise intelligent machines capable of performing specific tasks or replicating human movement or interactions. Products are reviewed and scored by a panel of judges comprised of designers, engineers, and technology media. Products are also evaluated on their engineering and functionality, aesthetics, design and what makes the product unique and innovative.



Kinze Manufacturing has entered into an agreement with General Implement Distributors, based in Salt Lake City, Utah, to distribute Kinze planters, tillage equipment and grain carts to their dealers in 18 states, mostly in the western U.S.

General Implement Distributors has been wholesaling farm machinery since 1938. It has 16 full-time territory managers and six branch locations to serve its nearly 1,300 dealers. Under the new agreement, Kinze equipment will be offered by General Implement dealers in Arkansas, Arizona, California, Colorado, Idaho, Louisiana, Minnesota, Mississippi, Montana, Nevada, New Mexico, North Dakota, Oregon, South Dakota, Texas, Utah, Washington and Wyoming.

"The addition of the Kinze product line to General Implement fulfills our strategic plan to offer a more complete lineup of products to better serve row-crop dealers and farmers," said Mark Tibbitts, president of General Implement.

Farmers can order Kinze equipment from General Implement dealers beginning Jan. 4, 2021. For additional information, visit or

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Dan Miller